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Digital & E-Commerce Analyst

Location: Modesto, CA, US, 95354

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Date: Aug 14, 2019

Company: E. & J. Gallo

Why E. & J. Gallo Winery?

Named a Glassdoor "Best Places to Work" three years in row, we couldn't be prouder of our company culture. As the largest family-owned winery in the world with over 100+ unique wine and spirits brands, our products are synonymous with life's special occasions. Come celebrate with us! Your Talent & Gallo | A Perfect Pairing

As a Digital & E-Commerce Analyst at E. & J. Gallo Winery, you will provide meaningful and actionable information and insights on consumer Digital and E-Commerce behavior to improve all aspects of our Digital and E-Commerce strategies.  You will also help drive efforts around data governance and analytic platform capabilities.

What You Will Do

  • Assists in the design and implementation of integrated tracking capabilities across all digital touchpoints (website, media, social, PR, influencers, email, search, etc.).
  • Responsible for ensuring data integrity through data governance. 
  • Assists with the data aggregation and partnering with internal and external partners across digital campaigns.
  • Daily management of all aspects of Google Analytics and partners to insure campaign tagging and tracking results in clean and accurate data.
  • Researches and recommends various data sources for possible integration to develop a complete picture of digital effectiveness.
  • Analyzes and provides recommendations to improve Digital and E-Commerce platform performance.
  • Assists in the construction of analytic data sets for both exploration and modeling.

What You Need

  • High school diploma or State-issued equivalency certificate
  • Bachelor’s degree plus 2 years of digital analytics experience reflecting increasing levels of responsibility; OR Master’s degree.
  • Analytical mindset with strong attention to detail and problem-solving skills.
  • Highly organized, results focused, self-motivated and technically-minded with excellent communication skills.
  • Experience working with Google Analytics 360, Google AdWords, Google Trends, and Webtrends.
  • Experience with dashboarding/visualization tool (Tableau, Datorama, MicroStrategy, etc.).
  • Intermediate excel skills to include experience with pivot tables and vlookups along with a high level of numeracy.
  • Strong organizational skills, with the ability to work independently within a highly collaborative team.
  • Strong attention to detail with proactive follow-through skills.
  • Ability to effectively communicate with stakeholders through email, written reports, presentations, etc.
  • Ability to read, analyze and interpret documents and reports

What Will Set You Apart

  • Bachelor’s degree in quantitative discipline which includes advanced data analysis (e.g., statistics, applied mathematics, quantitative psychology, predictive analytics, data science, consumer science, etc.) plus 6 years of digital analytics experience reflecting increasing levels of responsibility; OR Master’s Degree in quantitative discipline which includes advanced data analysis (e.g., statistics, applied mathematics, quantitative psychology, predictive analytics, data science, consumer science, etc.) plus 4 years digital analytics experience reflecting increasing levels of responsibility.
  • 2 years of e-commerce analytics and SEO experience.
  • Certified in AdWords Fundamentals, Search Advertising, Shopping, and Google Analytics

Gallo does not sponsor for employment based visas for this position now or in the future
To view a full job description, please click here.

Job Posting ID: 60491 

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Equal Opportunity Employer

Gallo will consider all qualified applicants for employment, including those with criminal histories, consistent with the requirements of applicable law.


Nearest Major Market: Modesto

Job Segment: Advertising, SEM, SEO, Marketing

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